Ebony Hillsman

EDUCATION
Bachelor of Science, Television Broadcast, Florida A&M University, Tallahassee, Florida

Masters of Business, Communication and Project Management, Jones International University, Centennial, Colorado

AWARDS & HONORS
Proud recipient of  2 Peabody and 1 DuPont award for excellence in journalism.

EBONY HILLSMAN
Marketing and Communications Specialist


EHillsman bio headshot

 

Ebony Hillsman has more than a decade of communications experience in various media platforms including AP style news writing, digital marketing expertise and business communications. She has positioned herself to anticipate and prepare clients for the fast moving communications world.

 

REPRESENTATIVE PROJECT EXPERIENCE

DeKalb County Capital Improvement Program (CIP): Ebony serves as the Community Outreach Specialist for the DeKalb County CIP. Ebony coordinates communications with customers, residents, the media and county departments.  During this engagement Ebony’s duties and responsibilities include press relations and communications, neighborhood meetings, crafting press releases, reviewing bill inserts, public outreach, preparation of speaking points, multimedia presentations and providing oversight and coordination of the project’s website development and upgrade.

BIRCH COMMUNICATIONS: Ebony served as a Web and Digital Marketing Specialist with Birch Communications. As a web and digital marketing specialist, Ebonymanaged multiple projects simultaneously and developed creative technology solutions. Some of Ebony’s highlights with Birch Communications included  expanding and enhancing Web Content and SEO performance on the corporate website, developing email marketing campaigns for lead generation and designing and creating landing pages for new products, lead generation and brand management.

Digital Media Consultant: Ebony consulted on digital media strategies for speakers, executives and small businesses to implement media and marketing strategies. Ebony provided business communications and technical support for the acquisition of new software, organizational processes and project management best practices. Also, Ebony contributed to staff development and training of new hires and developed content for Requests for Proposals/Qualifications.

CFO LEASING INC.: During her tenure as Director of Communications, Ebony, established best practice standards in product marketing, processes and managing agencies and creative teams to deliver integrated marketing strategies that drive increased sales. She also provided execution across multiple media channels including sales collateral, presentations, direct mail/email, and websites in coordination with PR and internal communications.

CNN TURNER BROADCASTING: As a Media Coordinator with CNN Turner Broadcasting, Ebony served as a subject matter expert for media operations. In this role Ebony managed the production of incoming content, prepared daily communiqué for internal production teams including story pitches and backgrounders for live events and news coverage.