Doctorate/Teaching and Learning—Dissertation Stage
Master of Public Administration
Columbus State University
Bachelor of Arts in Communications/Public Relations
Clark Atlanta University
Marketing and Communications Specialist
Lanii serves as a marketing communications strategic professional with the Collaborative Firm, LLC. She is an award-winning writer and digital content creator with over 10 years of supervisory experience. Lanii has planned, implemented and managed notable advertising campaigns, global websites, and she’s created various branded video on topics ranging from healthcare to community development and transportation. Prior to joining The Collaborative Firm, Lanii served as the head of public relations for the world’s busiest airport, Hartsfield-Jackson Atlanta International Airport for seven years. In this role, she developed exceptional project management, media relations and crisis communications skills.
REPRESENTATIVE PROJECT EXPERIENCE
DeKalb County Capital Improvement Program: Lanii is a marketing, communications and outreach specialist serving the DeKalb County Department of Watershed Management (DWM). Among other things, she creates digital advertising content, coordinates community meetings, writes social media content and produces video content to raise awareness of the county’s $1.35 billion Capital Improvement Program (CIP).
DeKalb County Department of Watershed Management Crisis Communications: Lanii has written the Dekalb County CIP Incident Communications Plan, which outlines specific tactics and tools the county can implement in the event of a CIP or Consent Decree construction-related emergency incident. This plan is designed to help DWM management implement crucial actions to protect the county’s image and brand. Key components of the plan include media relations tactics, and key messaging.
DeKalb County Consent Decree Program: Lanii serves as a critical member of the Outreach and Communications team representing The Collaborative Firm under a multi-million dollar AECOM contract with DeKalb County. Lanii has several roles in this capacity including working with representatives of the County Board of Commissioners, marketing collateral development, issues management, writing news releases, and coordinating community meetings and outreach initiatives. In this role, Lanii also writes digital and print content to help educate the general public about the county’s water and sewer construction projects.